Business School
Current research projects
As the world's leading anti-consumption research network, International Centre for Anti-Consumption (ICAR) affiliates constantly provide an active stream of research.
We are pleased to announce the 4th International Centre for Anti-Consumption Research (ICAR) symposium, which will be hosted by Griffith University in Brisbane, Australia, on 27-28 June 2012. The theme for the symposium is anti-consumption and society.
This symposium has been scheduled to coincide with the International Social Marketing conference on 28-29 June and precedes the Association for Consumer Research conference in Queenstown on 6-8 July.
Researchers wishing to present work at the 2012 ICAR symposium without submitting a full paper to be considered for a special issue may submit a "presentation only paper".
Apart from research topics, presentation only papers may also include reviews of anti-consumption books and/or films, which ICAR delegates may find of interest.
The deadline for presentation only submissions is Thursday 1 March 2012. The extended abstracts of the presentations will be published in the ICAR 2012 Official Proceedings.
To submit a presentation only paper please email a 1000 word extended abstract outlining the details of the work to Mike Lee at msw.lee@auckland.ac.nz.
Full papers submitted and presented at the 2012 ICAR Symposium will be developed to produce sections for publication in two leading journals. ICAR has secured two special issues catering to a variety of topics in the Journal of Macromarketing (JMK) and the Journal of Social Marketing (JSOCM) for publication in 2013.
Special issue of the Journal of Macromarketing (JMK)
The Journal of Macromarketing focuses on how marketing affects important societal issues and, in turn, how society affects the conduct of marketing. In line with the aims of JMK our special issue seeks contributions elucidating the relationship between anti-consumption and macromarketing phenomena. Topics of interest are:
- Anti-consumption, marketing and critical marketing.
- Anti-consumption and globalisation.
- Anti-consumption and public policy implications.
- Anti-consumption: History and development.
- Consumption and its impact on society and nature.
- Anti-consumption, marketing and the quality of life.
- The history of marketing and anti-consumption.
Special issue of the Journal of Social Marketing (JSOCM)
The Journal of Social Marketing (JSOCM) focuses on research that increases our understanding of how marketers and policy makers may induce behavioural change in a targeted audience, on a temporary or permanent basis, to achieve social goals. In line with the aims of JSOCM, our special issue seeks papers demonstrating how social marketing can encourage anti-consumption within the areas of:
- Public health.
- Environmental protection.
- Accident prevention/road safety.
- Alcohol.
- Obesity.
- Drugs.
- Gambling.
- Smoking/tobacco.
Please note, the above list is by no means comprehensive and any high quality research that focuses on the interaction between social marketing and anti-consumption behaviour is encouraged.
Special issue guest editors
Early expressions of interest and enquiries can be directed to the special issue guest editors. The first deadline for submission is Tuesday 1 November 2011.
| Journal of Macromarketing | Journal of Social Marketing |
|---|---|
|
Michael S W Lee The University of Auckland Business School Auckland New Zealand |
Ekant Veer The University of Canterbury Christchurch New Zealand |
|
Hélène Cherrier Griffith University Brisbane Australia |
Emma Banister Manchester Business School Manchester United Kingdom |
|
Russell Belk Schulich School of Business York University Toronto Canada |
Sharyn Rundle-Thiele Griffith University Brisbane Australia |
The first deadline for submission is Tuesday 1 November 2011. The submission process for both special issues is as follows:
Step 1
Interested authors should select and adhere to the guidelines of the target journal from the outset. The JMK word limit is 10,000 and the JSOCM word limit is 6000.
For other information about the journals, including specific author guidelines:
Step 2
- Articles aimed at JMK should be emailed as an attachment to Mike Lee.
Email: msw.lee@auckland.ac.nz - Articles aimed at JSOCM should be emailed as an attachment to Ekant Veer.
Email: ekant.veer@canterbury.ac.nz - The deadline for submissions in both cases is Tuesday 1 November 2011.
Step 3
Manuscripts will undergo a double blind peer review process, guided by the guest editors, involving a specialist review panel from the areas of anti-consumption and social marketing/macromarketing.
We hope to notify authors of the first round outcome in March 2012.
Step 4
If successful in Round One, at least one author must present their work at the ICAR Symposium (Brisbane, Australia, 27-28 June 2012), where they will receive additional feedback for revising and re-submitting their manuscript to Round Two (deadline 30 July 2012). All symposium presentations will be published in the official ICAR 2012 proceedings as extended abstracts (1000-2000 words).
We look forward to your participation and seeing everyone in Brisbane!
