Solar power is contagious

16 September 2016

Rooftop solar is expanding rapidly in the United States — by some estimates, a new system goes up every four minutes. There are plenty of reasons for that, from falling prices to generous federal subsidies to innovative leasing schemes.

But there's another, little-discussed factor here: Residential solar power is contagious. Yep, contagious. Studies have found that if you install solar photovoltaic panels on your roof, that increases the odds that your neighbors will install their own panels.

SolarCity, the largest solar installer in the United States, just published some fascinating data on this "contagion" effect.

Read the full article on the Vox website.

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